Youtube ever since it’s launch way back in 2005, has been a steady & reliable platform for people who like to watch & share videos. From then to now, Youtube has amassed a vast collection of dedicated uploaders. A big chunk of those uploaders are gamers. To cater to their needs, last month, Youtube launch a dedicated streaming service aptly named Youtube Gaming.
Their immediate rival is Twitch, another service that allows hosts to stream content from their PC. To win this battle of streaming services, YouTube has now announced that an update will allow streaming from Android phones too. Ryan Wyatt, head of YouTube Gaming, was present at the Tokyo Game Show, where this service was announced. “Japan’s mobile games define its gaming culture, far more so than in other countries. This trend shows there’s a real need for gamers to easily share what’s on their screen with the gaming community”, he was quoted as saying in an obvious attempt to capitalize on the popularity of mobile gaming in Japan.
Google’s steaming service, which made it’s debut in the UK and US, is gradually being brought to new markets. Their focus on untapped markets like Japan will surely set them apart from their competitors in a highly dynamic marketplace. Youtube is certainly taking the right steps in this direction by providing gamers with a fluid interface & smart features like video rewind. There’s still no word on when this feature will be launched, but it is no secret that the Asian market is a huge focus point for Google.